Posts tagged “UAA Mail”.
3 Tips to improve ROI on your next Direct Mail Campaign
When times are tight everyone’s looking to get the most bang for their buck. It almost goes without saying that every business at this time is looking over their expenses (advertising too) to see where they can cut costs. Some companies are giving up direct mail marketing for the time being all together. This might be the only option for some, but will result in missed opportunities and lost revenue. Not everyone has a home phone number, or an email address, nor does everyone read magazines and newspapers. But everyone has a mailbox.
New Move Update Standards
NEW MOVE UPDATE STANDARDS – EFFECTIVE NOV 23rd, 2008
Starting in November the United States Postal Service will implement a new set of guidelines and requirements for Move Update standards. Previously the standards only required that 1st class mail be subject to the Move Update process. The Move Update process is using customer-filed change-of-address orders to match mailers addresses periodically to reduce undeliverable-as-addressed (UAA) mail.
